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30. April 2008

Nordic eMarketing has a new member of staff

Alëx Elliott has just started here at Nordic as our Assistant Online News and PR Manager, working with Chris to improve and increase our output as the business develops. Alëx has a bachelor's degree in Broadcast Journalism from the UK's University of Gloucestershire. Among other things, he has worked as a journalist, a barman, an English teacher and a postman, and remains a part-time preschool assistant. He brings his English language skills with him, as well as his growing Icelandic vocabula... more

10. April 2008

Yahoo! acquisition of Indextools

Indextools, which is undisputedly one of the hottest and sharpest Web Analytics properties around, has been acquired by Yahoo! There is a lot of speculation about the magnitude of this transaction, a number of which are covered by Eric T. Peterson in an excellent article on the subject. According to Yahoo!'s press release on the subject, "the addition of the IndexTools' assets is intended to expand Yahoo!'s powerful set of services designed to maximize its clients' online marketing efforts."  Ba... more

12. March 2008

Nordic eMarketing at Search Engine Strategies NY

A number of highly-specialized sessions on search engine marketing will be offered, such as 'Managing PPC for Multiple Clients.' were our own Kristjan M. Hauksson, Director of Nordic eMarketing, and his colleagues will discuss industry best practices in Pay Per Click Account Management as well as geographical ad targeting, best use of ad spend per keyword, targeting competitive vs. niche keywords, and managing multiple clients while using multiple ad tracks. The Search Engine Strategies confe... more

5. March 2008

Nordic eMarketing attends DNA2008

Director of Nordic eMarketing, Kristjan M. Hauksson, chaired a discussion on digital advertising at the DNA2008 conference which was held in Brussels this week. DNA2008 (Digital News Affairs) is a two-day gathering of over 250 senior editorial and business executives from print and broadcast news media, including organisations such as The Guardian, BBC, Reuters, ART and de Telegraaf. Joining Kristjan at the conference were more than 50 experts from the world's most innovative media compani... more

13. February 2008

RIMC 2008 a huge success

This year's Reykjavik Internet Marketing Conference was bigger than ever, with over 300 delegates gathering for the full-day conference and expo at the Hilton Reykjavik Nordica in Iceland.   The RIMC conference, which was organised by Morgunbladid in co-operation with Nordic eMarketing, saw a host of Icelandic and international speakers come to discuss the latest trends in Internet marketing. Icelandic Minister of Commerce, Bjorgvin Sigurdarson, opened the one-day conference with the first ... more

10. January 2008

RIMC 2008 is near, 8th of february

The 2008 RIMC conference will focus on Internet marketing and advertising, and the possibilities created by employing a structured promotional approach and focused advertising campaigns. The speakers will be international and Icelandic experts in media and marketing. H.E. Mr. Björgvin G. Sigurðarson, the Icelandic Minister of Trade will deliver the opening address. RIMC 2008 is ideal for anyone who works in, or is interested in, business on the Internet. The conference will appeal to marketing a... more

23. December 2007

Happy holidays - Nordic eMarketing opening hours

Nordic eMarketing wishes everybody happy holidays   Our offices will be closed over the holidays and we won't be back until the 2nd of January next year. For urgent maters call Kristjan Mar directly, mobile (+354) 860 9500 or Thorleifur (+354) 860 9505.   Seasons greetings and a happy new year from all of us here at Nordic eMarketing. more

19. December 2007

Actavis and Nordic eMarketing take it to the next level

Actavis and Nordic eMarketing recently signed an aggreement that includes the implementation of the IndexTools web analytics tracking system for all twenty Actavis websites. Additional goals include website optimization to streamline search engine visibility in order to maximize their market presence and global audience reach. This effort will further establish Actavis as one of the world's leading players in the development, manufacture, and sale of first-class generic pharmaceuticals. Actavis'... more